How to Optimize Family Co-Viewing, Create Dynamic Partnerships, & Know When to go IO or Programmatic

What are some of the best approaches for advertising strategies that incorporate both direct and programmatic partnerships, and how can advertisers looking to expand their reach best optimize the rising trend of co-viewing experiences? Jennifer D'Alessandro, Head of Ad Sales and Marketing at Future Today, a leading CTV monetization solutions provider, provided some key insights into these current trends in the streaming marketplace.

Best of CES 2024

Streaming Media's Nadine Krefetz recounts media tech highlights from CES 2024

State of Streaming Autumn 2023 Survey Report Launches

Newest version of twice-annual report expands on "pain points" and growth patterns, available for download now.

Evan Shapiro Holds the Spin Doctors Accountable in the M&E Third Quarter Earnings Reports

Evan Shapiro pulled no punches in his opening keynote for Streaming Media Connect 2023, digging deep into the Q3 earnings call data to hold the spin doctors accountable and providing an unvarnished view of the industry you won't see anywhere else. Read Part Two of our highlights from his presentation.

Evan Shapiro Separates Fact From Fiction in the M&E Third Quarter Earnings Reports

Major media and entertainment companies' quarterly earnings calls ought to pull back the curtain on what's really happening in the industry, but they routinely bury unflattering numbers in expert spin, and the press on hand rarely ask questions tough enough to draw out the real story. M&E industry cartographer Evan Shapiro pulled no punches in his keynote for Streaming Media Connect 2023, digging deep into the Q3 earnings call data to hold the spin doctors accountable and providing an unvarnished view of the industry you won't see anywhere else.

UX Evolution in Live Sports Streams

On a panel at the recent NAB NY show, Rick Allen from ViewLift, Scott Morris from Agilis Quantum, and Lawrence Chan of LiveLike discussed the state of UI and UX for live sports and engagement, with a focus on the importance of low latency and reliability in streaming services, the need for high-quality streams, dynamic content, and personalized experiences for fans.

Next is NOW - Part Two of Evan Shapiro's NAB NY Keynote Address

Read Part Two of our breakdown of media cartographer Evan Shapiro's in-depth NAB NY analysis of the existential threats that the M&E industry is facing. Evan used his unique way of viewing the data flowing through the media and entertainment industry's ecosystem to present a distinctive understanding of what's occurring and where things are headed.

Evan Shapiro Says “What’s Next” for the M&E Industry Is Already Here at NAB New York 2023

In his keynote address at NAB New York, media cartographer Evan Shapiro emphasized the existential threat that the M&E industry is facing. Audience consumption behaviors and business models are being disrupted. Evan used his unique way of viewing the data flowing through the media and entertainment industry's ecosystem to present a distinctive understanding of what's occurring and where things are headed.

Update from IBC 2023 – Warner Bros. Discovery Eyes “Massive Opportunity” for Ad-Lite VOD

Adrian Pennington reports from IBC about Warner Bros. Discovery's new "ad-lite" VOD approach, with its launch of an ad-lite version of Discovery+ in Germany and its new TNT Sports venture. He also reports on the recent YouTube Primetime European launch.

Take Streaming Media's Autumn 2023 State of Streaming Survey

The teams at StreamingMedia.com and Help Me Stream Research Foundation are getting a jump on fall by releasing the Autumn 2023 edition of the State of Streaming survey. This survey is our twice-annual look at the overall streaming industry. Take the survey today and help us understand just how the streaming landscape has shifted in the past six months.

Vote in the 2023 Streaming Media Readers' Choice Awards

Voting HAS BEEN EXTENDED until September 30 in 18 categories. Cast your vote today!

UPDATED: Media Cartographer Evan Shapiro to Host, MC, and Moderate Streaming Media Connect Virtual Event, August 22-24

Streaming Media announced today that Evan Shapiro, self-described "media cartographer" whose incisive data presentation, analysis, and commentary is mapping out the future of the streaming media industry and overall entertainment sector, has signed on as host and MC of the next Streaming Media Connect virtual event, which runs August 22-24.

Nominate Now for the 2023 Streaming Media Readers' Choice Awards

What's your favorite streaming tool, tech, or service? What is the year's biggest innovation? It's time to make your nominations for the only awards in the online video industry that are chosen by end users.

Not So FAST? Spring 2023 State of Streaming Survey Says...

New 2023 Spring edition of State of Streaming survey launches, shows shifting focus

NAB 2023: BirdDog Talks X120 NDI|HX3 PTZ Camera

BirdDog CEO & Co-Founder Dan Miall joins Streaming Media's Shawn Lam in the BirdDog booth at NAB 2023 to discuss the BirdDog X120, a new NDI|HX3 20X PTZ cam billed as "the world's first Wi-Fi production PTZ" that lists for $995.

NAB 2023: Atomos Talks NDI and Shogun Connect

Atomos Senior VP Product Paul Scurrell discusses new developments at Atomos including NDI support and the Atomos Shodun Connect in this interview with Streaming Media contributing editor Shawn Lam in the Atomos booth at NAB 2023.

NAB 2023: Magewell Talks USB Fusion

MVD Director of Product Development Ryan Brenneman discusses the USB Fusion multi-input USB video capture device with integrated source switching and layout control switcher with Streaming Media's Shawn Lam in this interview from the Magewell booth at NAB 2023.

NAB 2023: AJA's Bryce Button Talks OpenGear Dante Integration and Bridge Live

AJA Director of Product Marketing Bryce Button and Streaming Media's Shawn Lam discuss the integration of AJA's OpenGear cards with Dante Audinate and the Dante A/V network and other news from AJA in this interview from NAB 2023.

Premier Media Thought Leader Evan Shapiro to Present Closing Keynote Address at Streaming Media East 2023

At this year's Streaming Media East, well-regarded entertainment industry "media cartographer" Evan Shapiro will present the closing keynote address, "The Mind Of The Modern Media Consumer," where he will discuss the latest data and context from the media ecosystem and offer a good sense of where the industry is likely headed next.

Take Streaming Media's Spring 2023 State of Streaming Survey

The teams at StreamingMedia.com and Help Me Stream Research Foundation are getting a jump on spring by releasing the Spring 2023 edition of the State of Streaming survey. This survey is our twice-annual look at the overall streaming industry. Take the survey today and help us understand just how the streaming landscape has shifted in the past six months.